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Intro to Info Tech Semester 1 Exam

Multiple Choice
Identify the choice that best completes the statement or answers the question.
 

 1. 
___________ refers to a customers preference for a particular brand.
a.
branding
c.
customer preference
b.
brand loyalty
d.
none of the above
 

 2. 
When pricing changes create a change in the amount of goods or services consumers are willing to buy at a certain price.
a.
elastic demand
c.
price demand
b.
brand loyalty
d.
branding
 

 3. 
A system of policies, operations resources and technologies used to generate revenue.
a.
policies outline
c.
business model
b.
business outline
d.
business plan
 

 4. 
The buying and selling of goods and services by electronic means.
a.
E-business
c.
commerce
b.
E-commerce
d.
E-tailing
 

 5. 
The buying and selling of retail goods on the Internet.
a.
E-business
c.
commerce
b.
E-commerce
d.
E-tailing
 

 6. 
A retailer that sells its products via traditional channels (catalog, bricks and mortar, and telephone) as well as via the Internet.
a.
Multichannel retailer
c.
non-store retailer
b.
Pure-Play retailer
d.
market retailer
 

 7. 
A business that use means other than traditional storefronts to sell products.
a.
Multichannel retailer
c.
non-store retailer
b.
Pure-Play retailer
d.
market retailer
 

 8. 
Retailer that sells its products primarily through the Internet.
a.
Multichannel retailer
c.
non-store retailer
b.
Pure-Play retailer
d.
market retailer
 

 9. 
Establishments that sell goods and services to the general public.
a.
businesses
c.
consumer stations
b.
wholesalers
d.
Retailers
 

 10. 
Businesses that sell goods to distributors or retailers but not to the general public.
a.
businesses
c.
consumer stations
b.
wholesalers
d.
Retailers
 

 11. 
The sequence of design, production, and marketing efforts a  business conducts to deliver its product at the right price and time.
a.
research
c.
value chain
b.
marketing research
d.
economical value
 

 12. 
The process of increasing interdependence and connectivity among the world’s markets and business.
a.
Free Trade
c.
Tariffs
b.
Quotas
d.
Globalization
 

 13. 
The use of a multilingual person to change one language into another.
a.
Machine Translation
c.
Human Translation
b.
Translator
d.
Transformer
 

 14. 
The connection to another location on the same Web site or to a related Web site is a (an)
a.
hyperlink
c.
hydrolink
b.
hot spot
d.
jump link
 

 15. 
The transfer of money from your bank account to the bank account of the seller
a.
deposit
c.
EFT - Electronic Funds Transfer
b.
digital certificate
d.
e-tailing
 

 16. 
Verification issued by a trusted third party that a company is what it claims to be.
a.
justification
c.
eWallet
b.
digital certificates
d.
none of the above
 

 17. 
A legal form of computer-based currency
a.
e-cash
c.
electronic funds
b.
e-funds
d.
withdraws
 

 18. 
This helps protect information a customer enters into a Web page when making purchases.
a.
sure lock feature
c.
sure layer sockets
b.
Flash interactive registry
d.
Secure Sockets Layer
 

 19. 
People who advise a company on how to design its Web site for an international audience.
a.
Web Globalists
c.
protectionists
b.
human translation
d.
machine translator
 

 20. 
_____________ describes a way of life that includes behaviors, beliefs, values, and generally accepted symbols for a group of people.
a.
humanization
c.
standards
b.
culture
d.
customs
 

 21. 
_______________ graphics are composed of dots, called pixels, arranged in a grid.
a.
vector
c.
blended
b.
paint
d.
bitmap
 

 22. 
__________ graphics are images based on mathematics, using lines and curves. They can be moved, resized, reshaped or re-colored.
a.
bitmaps
c.
paint
b.
vector
d.
dot matrix
 

 23. 
The work area in Fireworks is called the _____________.
a.
Work environment
c.
canvas
b.
stage
d.
document window
 

 24. 
HTML tags normally come in pairs often called.
a.
start and end tags
c.
both A and B
b.
opening tags and closing tags.
d.
none of the above
 

 25. 
What is the correct HTML tag for inserting a line break?
a.
<p>
c.
<br>
b.
<b>
d.
<line break>
 

 26. 
The text between________  is the visible page content
a.
<head> and </head>
c.
<body> and </body>
b.
<title> and </title>
d.
<html> and </html>
 

 27. 
The blank space around the edges of the  page is called the
a.
header
c.
footer
b.
margin
d.
gutter
 

 28. 
When formatting a report, the title is aligned to the__________.
a.
right
c.
left
b.
center
d.
justified
 

 29. 
Information that appears t the top of each page in a document is called a
a.
header
c.
introduction
b.
footer
d.
title
 

 30. 
____________ is the amount of space between lines of text.
a.
margins
c.
line spacing
b.
double lines
d.
kerning
 

 31. 
A  feature of software can identify errors with wavy lines. Green wavy lines mean_______.
a.
a spelling error
c.
a grammar error
b.
a formatting error
d.
a proof reading error
 

 32. 
Documents you create using your software are called_______
a.
folders
c.
presentations
b.
files
d.
all  of the above
 

 33. 
Symbols that are used to mark changes that need to be made to a document.
a.
typers marks
c.
notations
b.
correction proofs
d.
proofreaders’ marks
 

 34. 
DS is the symbol used to mean ______________
a.
double space
c.
single space
b.
transpose text
d.
capitalize
 

 35. 
SS is the symbol used to mean ______________
a.
double space
c.
single space
b.
transpose text
d.
capitalize
 

 36. 
mc036-1.jpg is the symbol used to
a.
Insert a letter, word, phrase, or sentence.
c.
take this out
b.
new paragraph
d.
Delete a letter, word, phrase, or sentence.
 

 37. 
mc037-1.jpgis the symbol that means
a.
Change a lower case letter to an upper case letter.
c.
Insert a period.
b.
Close the space between letters.
d.
Delete a letter, word, phrase, or sentence.
 

 38. 
mc038-1.jpgis the symbol that means
a.
Change a lower case letter to an upper case letter.
c.
Insert a period.
b.
Close the space between letters.
d.
Delete a letter, word, phrase, or sentence.
 

 39. 
mc039-1.jpgis the symbol that means
a.
Change a lower case letter to an upper case letter.
c.
Insert a period.
b.
Close the space between letters.
d.
Delete a letter, word, phrase, or sentence.
 

 40. 
mc040-1.jpgis the symbol that means
a.
Change a lower case letter to an upper case letter.
c.
Insert a period.
b.
Close the space between letters.
d.
Delete a letter, word, phrase, or sentence.
 

 41. 
Indicates, with a blinking vertical line, where text or graphics will be inserted.
a.
graph
c.
ribbon
b.
insertion point
d.
button
 

 42. 
New in Microsoft Office 2007, the area at the top of the screen that organizes commands on tabs, then groups the commands by topic.
a.
scroll bar
c.
buttons
b.
title bar
d.
ribbon
 

 43. 
When saving a document for the first time, you must choose the Office button then____
a.
Save
c.
new
b.
Save As
d.
close
 

 44. 
In order to save an existing document with a different name you need to:
a.
Retype the document and give it a different name
c.
Copy and paste the original document to a new document and then save
b.
Use the Save as.. command

d.
Use Windows Explorer to copy the document to a different location and then rename it
 

 45. 
In a spreadsheet, the box that is formed at the intersection of a row and a column is called.____
a.
place holder
c.
work area
b.
cell
d.
formula
 

 46. 
The software program that allows you to enter calculations and data into “boxes” is______.
a.
word processing
c.
layout
b.
image manipulation
d.
spreadsheet
 

Completion
Complete each statement.
 

 47. 
The four important parts for citing Internet sources are:
 

 



 
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